SMO - Social Media Optimization- New SEO mantra

Search engine optimization (SEO) is under going a transformation; rather an extension to ways in which a website can be promoted. It is called Social Media Optimization (SMO).

In search engine optimization the objective is to optimize a website so that it gains top rankings in search engines such as Google, MSN or Yahoo!. Where as in social media optimization, you optimize a website so that more and more people link to it from community based popular sites such as Technorati, Flickr or YouTube. In other words get high visibility in communities based social media portals; thus the name social media optimization.

Since there is a growing trend for social media portals or consumer generated media portals, getting high visibilites can be very good for your business. Besides as more and more of the internet population is getting identified with one or more of these social netrworks, your business can’t ignore these avenues without loosing to your competitor.

Technorati Tags: Social Media Optimization, SMO, search engine optimization, seo

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This entry was posted on Friday, September 1st, 2006 at 8:31 am and is filed under Online marketing buzz, Social Networking buzzwords, Social Media Optimization. You can follow responses via our RSS 2.0 feed. You can leave a response or trackback from your site.

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